designed + illustrated by Casey Starks
Hi, I'm Casey! It's so nice to meet you! I'm a designer, illustrator, and blogger. I live in the foggy hills of Monterey Bay, California with my silly dachshund, Baci (it means "kisses" in Italian). Follow me on Instagram to see process photos of my work and other creative projects.
Where Vitamini started
I started Vitamini in January of 2008. I had just spent the holiday season making cards for friends and family featuring my newest family member, my 2002 Yellow and Black MINI! I had also just learned how to screen print and decided to meld two of my interests and make screen printed cards featuring my original drawings. I set up shop on Etsy and started selling my Vitamini's first Valentine's Day Cards. Needless to say, it was love. I haven't stopped creating since!
My original illustrations are inspired by mid-century design, retro travel, and other little things that make life sweet.
About the brand
Vitamini greeting cards are screen printed by hand with water-based non toxic inks on recycled paper, milled in the USA with 100% Hydroelectric power. I take pride in sourcing sustainable, American made base materials for all other products.
My designs start out as simple pen-on-paper sketches. After it's been worked and re-worked, I scan the drawings into the computer to change size, make adjustments, and create color separations.
When the drawing is ready, I print each color of the design on a sheet of acetate which is layered over a light-sensitive silk screen. After exposing the screens to light, a detailed stencil of my design is created.
As soon as the screens are dry I'm ready to start printing! Each color is applied to the item (bag, coaster, card, etc) separately. A two-color print has actually been printed twice, with two different screens. The result is entirely unique. I print all of my items in small batches so your favorite piece is guaranteed to be one-of-a-kind.